Your Email Marketing Questions Answered[187]

Email marketing is more than just sending newsletters—it’s a powerful way to continue conversations and build deeper connections with your audience. But making it work isn’t just about sending more emails. It takes strategy, clarity, and knowing exactly how to engage your audience in a way that drives action.

In this episode, Jen, a seasoned marketing expert, shares the most effective email marketing strategies for podcasters. Jen explains what’s working, what’s shifting, and how to make email a tool that actually supports your podcast’s growth.

Here’s what you need to know about making email marketing work for your podcast:

• Email is about connection, not just promotion.
• Don’t send emails just to fill space—every message should be engaging, valuable, and to the point.
• Lead magnets matter.
• Think about whose emails you always open—what makes them stand out?

Email marketing isn’t about doing more—it’s about doing it better. By focusing on connection, clarity, and consistency, podcasters can use email to engage their audience in a way that leads to real growth.

Connect with Jen: https://thejenadvantage.com/

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